New Delhi, India, 12 August 2026: Orangeful today announced that it has formally secured its legal identity as Orangeful Private Ltd.
The company was incorporated on 12 April 2012 as a digital commerce and experience commerce company under the name Giftcart Ecommerce Private Ltd. It has now been renamed Orangeful Private Ltd., bringing its legal identity in line with its brand, its mission and the businesses it is building.
The change follows a Board Meeting held at Orangeful's headquarters in Gurugram, after which the company secured its flagship domain, Orangeful.com, on 22 June 2026.
From commerce to creative capital
For more than fourteen years, the company has worked at the meeting point of commerce, customer experience and digital identity. That experience now forms the foundation of Orangeful's larger mission: building the machinery for the Orange Economy, where creativity, content and ideas become enterprise assets.
Orangeful brings together:
Creative skills: Brand engineering, naming, identity design and storytelling
Digital IP: Premium domains, trademarks and brand assets, with an inventory of more than 4,500 curated domain assets valued at nearly US$200 million
Venture building: Partnerships and capital for founders and growing companies
Experience commerce: More than a decade of know-how in creating customer experiences that sell
The opportunities ahead
With its new identity, Orangeful Private Ltd. operates through four businesses:
Nexorama: It helps startups and companies under US$100M access Venture Capital, Brand Capital and SkillCapital.
BeanStalkx: It offers curated digital IP as startup capital to founders.
Domainza: The DomainOS gives domain investors professional tools and infrastructure, including DXW.
Creative Capital: It brings together Orangeful's investments across digital IP and financial assets.
Orangeful also incubates new ventures, including GoDotly, which engineers brand names and secures the domains to match, and DN.chat, which connects domain buyers with private investors for quick quotes.
The creative economy is one of the fastest-growing parts of the global economy, and India is a major contributor through its talent, startups and digital adoption. Orangeful aims to help Indian and global founders turn their ideas into ownable, valuable brands.
"A name is a promise. For fourteen years, we have been building the experience, the assets and the relationships that lead to this moment. Becoming Orangeful Private Ltd. is more than a change of name. It is a commitment to building the Orange Economy, where creativity is capital and every great idea deserves an identity worth owning."
-Venky Vijay Reddi, Founder, Orangeful
About Orangeful Private Ltd.
Orangeful Private Ltd., headquartered in Gurugram, India, is a venture architecture company for the Orange Economy. It operates through Nexorama, BeanStalkx, Domainza and Creative Capital, and incubates ventures including GoDotly and DN.chat.
